Funding Opportunity: Content Creation to Build Local Capacity in Addressing Violent Extremism and Promoting Positive Decision Making Among Malaysian

Notice of Funding Opportunity


Funding Opportunity Title: Content creation to build local capacity in addressing violent extremism and promoting positive decision making among Malaysian youth
Funding Opportunity Number: SMY-300-FY19-CVE-Content-Creation
Deadline for Applications: Sept 26, 2019
CFDA Number: 19.032
Opportunity Category: Discretionary
Total Amount Available:



The Public Affairs Section of the U.S. Embassy Kuala Lumpur announces an open competition for organizations to submit proposals to carry out a program in Malaysia to develop content focused on addressing violent extremism and promoting positive decision making among Malaysian youth.

Please carefully follow all instructions below. 

Program Objectives:

The Embassy is seeking an organization with experience in creating CVE-focused programs and content in Malaysia to produce documentaries, podcasts, and social media posts effective in countering violent extremism.  A successful proposal will integrate the training of a diverse collection of young, local talent to produce their own content effective in supporting CVE efforts.

Specific Objectives:

  1. Production of at least three documentaries (video, radio and/or online) focused on contemporary domestic/regional issues related to extremism in Malaysia.
  2. The project should provide for the training of a diverse collection of Malaysian content designers, representing several backgrounds, to produce effective CVE-focused content.
  3. The proposal should include a plan to publicize the content throughout the country in a wide variety of distribution channels including:
    1. National/regional media
    2. Road Shows
    3. Radio
    4. Online

Travel:  Proposals should include travel costs associated with each reporting tour.  Proposals should include management of travel and lodging logistics.  Proposals must show how grant funds will be used to cover the cost of the, transportation, visas, travel insurance, lodging, and meals or per diem for eligible participants.  All travel funded under the grant agreement should be economy class and must comply with Fly America requirements.


Length of performance period:     12-18 months
Number of awards anticipated:     1 award
Award amounts:                            Award may range from a minimum of $200,000 to a maximum of $250,000, contingent on funding availability
Total available funding:               $250,000
Type of Funding:                          FY19 Fulbright-Hays
Anticipated program start date:    September 30, 2019 

This notice is contingent on availability of funding. 

Funding Instrument Type:
Cooperative agreement. The Public Affairs Section at the U.S. Embassy Kuala Lumpur will help select the Malaysian partner institution and vet participants in the content production training. The U.S. Embassy Kuala Lumpur will be closely involved in the grant administration.  Interested U.S. applicants should contact the U.S. Embassy Kuala Lumpur Public Affairs section for more information. 

Program Performance Period:
Proposed programs should be completed in 18 months or less.


  1. Eligible Applicants
    The following organizations are eligible to apply:
  • S. Public and private educational institutions
  • S. Not-for-profit organizations, including think tanks
  1. Cost Sharing or Matching
    Cost share is not required for this application.
  1. Other Eligibility Requirements

In order to be eligible to receive an award, all organizations must have a Data Universal Numbering System (DUNS) Number, as well as an active System for Award Management (SAM) registration ( Please see Section D.3 for information on how to obtain these registrations.  Individuals are not required to have a Data Universal Numbering System (DUNS) Number or be registered in


  1. Application forms required below are available at gov ( or from the U.S. Embassy Kuala Lumpur (
  2. Content and Form of Application Submission

Please follow all instructions below carefully. Proposals that do not meet the requirements of this announcement or fail to comply with the stated requirements will be ineligible.

Content of Application:
Please ensure:

  • The proposal clearly addresses the goals and objectives of this funding opportunity
  • All documents are in English
  • All budgets are in U.S. dollars
  • All pages are numbered
  • All Microsoft Word documents are single-spaced, 12 point Times New Roman font, with a minimum of 1-inch margins.

The following documents are required:

  1. Mandatory application forms, which can be found on
    a) Completed and signed SF-424 (Application for Federal Assistance – organizations), or SF-424-I (Application for Federal Assistance – Individuals)
    b) Completed and signed SF-424A (Budget Information for Non-Construction programs)
    c) Completed and signed SF-424B (Assurances for Non-Construction programs)
  1. Table of Contents not to exceed one (1) page that includes a numbered contents page, including any attachments.
  1. Summary Page: This is a cover sheet stating the applicant’s name and organization, proposal date, program title, program period proposed start and end dates, and a brief statement of the program’s purpose.
  1. Proposal:  The proposal shall not to exceed twelve (12) pages and include:a) Proposal Summary (do not confuse this with the Summary Page): The proposal summary shall not exceed two (2) pages and include: i)  the target country/countries and thematic area(s) on which the project will focus; ii) the name and contact information for the project’s main point of contact; iii) the total amount of funding requested; iv) a synopsis of the project, including a concise breakdown of the project’s objectives, activities, and expected results; and v) a brief statement on how the project is innovative and will have a demonstrated effect.b) Introduction to the Organization or the Individual Applying: A description of past and present operation showing the applicant’s ability to successfully carry out the project, including information on all previous grants from U.S. government agencies.c) Problem Statement: Provide a clear, concise, and well supported statement of the problem to be addressed and why the proposed project is necessary.d) Project goals and objectives: The goals describe what the project is intended to achieve.  The “objectives” refer to the intermediate accomplishments required to achieve the projects goals.  Goals and objectives should be specific, measurable, achievable, relevant, and time-bound.

    e) Project Activities: Describe the project activities and how they will help the applicant achieve the project’s objectives.

    f) Project Methods and Design: Provide a description of how the project is expected to work to address the problem statement and achieve the project’s goal(s).  Include a logical framework as appropriate.

    g) Proposed Project Schedule and Timeline: The proposal shall include a timeline for the project’s activities, evaluations, and project closeout.  Include also the projected dates, times, and location of planned activities and/or events, as applicable.

    h) Key Personnel. Provide the names, titles, roles, and experience/qualifications of key personnel who would be involved in the project.  Include also the anticipated proportion of their time that would be spent in support of the project, should the applicant receive an award.  This requirement is independent of the requirement to provide CVs or résumés of key personnel.

    i) Program Partners: List the names and character of involvement of key partner organizations and sub-recipients.

    j) Future Funding/ Sustainability: Applicants should plan for project continuation beyond the award performance period, or for availability of additional resources, if applicable.

The proposal’s twelve-page limit does not include the Table of Contents, Attachments, Detailed Budget, Budget Narrative, or Negotiated Indirect Cost Rate Agreement (NICRA).  Applicants are encouraged to submit multiple documents in one file, (i.e., Table of Contents, Executive Summary, and Proposal Narrative as one page-numbered file).  Applicants may use their own proposal format.

  1. Budget Justification Narrative: In addition to submitting a completed and signed SF-424A (see above), provide also a detailed narrative description of the project’s budget.  See Section H.  Other Information:  Guidelines for Budget Submissions, below, for further information.  For ease of review, applicants may order the budget justification narrative in the manner presented in their detailed budget.  Personnel costs should include a clarification of the roles and responsibilities of key staff, base salary, and percentage of time devoted to the project.  The budget narrative should provide additional information that might not be readily apparent in the detailed-line item budget, not simply repeat what is represented numerically in the budget, i.e., salaries are for salaries or travel is for travel.
  1. Detailed Line-Item Budget: Provide a detailed line item budget that includes three (3) columns representing (1) the applicant’s request to the U.S. Department of State, (2) any cost sharing contribution, and (3) total budget per row/line.  See Section H.  Other Information:  Guidelines for Budget Submissions, below, for further information regarding the contents of the detailed line-item budget.  Include detailed line-item budgets for any sub-awardees.  Costs must be in U.S. dollars.  Note:  this detailed line-item budget is required in addition to SF-424A.
  1. Attachments:
    1. One-page CVs or résumés of key personnel proposed for the project.
    2. Project Monitoring and Evaluation (M&E) Plan: Proposals must include an M&E plan. M&E plans are vital parts of successful awards.  Describe how, throughout the time-frame of the award, the activities would be monitored to ensure they are occurring in a timely manner, and how the project would be evaluated against the goals and objectives of the award.
    3. Negotiated Indirect Cost Rate Agreement (NICRA): If an applicant’s organization has a NICRA and includes NICRA charges its budget, the applicant’s latest NICRA should be included as a .pdf file.  This document will not be reviewed by the panelists, but rather used by project and grant staff if the submission is recommended for funding and therefore does not count against the submission page limitations.  If your proposal involves subawards to organizations charging indirect costs, please submit the applicable NICRA also as a .pdf file.  If your organization does not have a NICRA per 2 CFR 200. 414(f) the organization can elect to charge the de minimis rate of 10 percent of the modified total direct costs as defined in 2 CFR 200.68.  The budget narrative should indicate what costs will be covered using the 10 percent de minimis
    4. Official permission letters, if required for project activities
    5. Additional optional attachments: Attachments may include further timeline information, letters of support, memorandums of understanding (MOUs) / agreement, etc.  Letters of support and MOUs must be specific to the project implementation (e.g., from proposed partners or sub-award recipients) and will not count towards the page limit.

Please note:  the U.S. Department of State retains the right to ask for additional documents not included in this NOFO.  Additionally, to ensure all applications receive a balanced evaluation, the U.S. State Department Review Panel will review the first page of the requested section up to the page limit and no further.

Additional information that successful applicants must submit after notification of intent to make a Federal award, but prior to issuance of a Federal award, may include:

  1. Written responses and any revised application documents addressing any conditions or recommendations from the Review Panel;
  2. Other requested information or documents included in the notification of intent to make a Federal award or subsequent communications prior to issuance of a Federal award.

How to Submit an Application via applicants can apply online using Workspace. Workspace is a shared, online environment where members of a grant team may simultaneously access and edit different webforms within an application. For each funding opportunity announcement (FOA), you can create individual instances of a workspace. For access to complete instructions on how to apply for opportunities, refer to:

  1. Unique Entity Identifier and System for Award Management (

Required Registrations:
Any applicant listed on the Excluded Parties List System (EPLS) in the System for Award Management (SAM) ( is not eligible to apply for an assistance award in accordance with OMB guidelines at 2 CFR 180 that implement Executive Orders 12549 (3 CFR, 1986 Comp., p. 189) and 12689 (3 CFR, 1989 Comp., p. 235), “Debarment and Suspension.”  Additionally, no entity listed on the EPLS can participate in any activities under an award.  All applicants are strongly encouraged to review the EPLS in SAM to ensure that no ineligible entity is included in an application.

All organizations applying for awards (except individuals) must obtain the following registrations, all of which are free of charge:

  • UEI from Dun & Bradstreet (DUNS number)
  • Commercial and Government Entity (CAGE) code (U.S. entities) / NATO CAGE (NCAGE) code (non-U.S. entities)
  • registration

Step 1: Apply for a DUNS number and a CAGE/NCAGE number (these can be completed simultaneously)

UEI application:  Organizations must have a Data Universal Numbering System (DUNS) number from Dun & Bradstreet.  If your organization does not have one already, you may obtain one by calling 1-866-705-5711 or visiting

Completing a CAGE/NCAGE application:

For NCAGE help from within the U.S., call 1-888-227-2423.
For NCAGE help from outside the U.S., call 1-269-961-7766.
Email for any problems in obtaining an NCAGE code.

Step 2: After receiving the NCAGE Code, proceed to register in by logging onto: https://www.sam.govSAM registration must be renewed annually.

  1. Submission Dates and Times
    Applications are due no later than SEPTEMBER 26, 2019
  1. Other Submission Requirements
    All application materials must be submitted by email to


  1. CriteriaEach application will be evaluated and rated on the basis of the evaluation criteria outlined below.
  • Organizational Capacity and Knowledge: Applicants must have a demonstrated record of work on violent extremism and terrorism-related issues in SE Asia, specifically within Malaysia. Proposals should be developed with regards to the cultural and social environment in Malaysia and reflect an understanding of local media and influencers.
  • Project Planning: A strong proposal will include a clear articulation of how the proposed project activities and expected results (both outputs and outcomes) contribute to specific project objectives and the overall project goal.
  • Ability to Achieve Objectives: The proposal should address how the project will engage relevant stakeholders.

Proposals will be measured as follows:

  • S. Embassy Kuala Lumpur will review proposals meet eligibility requirements and analyzes the proposal against each of the criteria noted above.
  • If the proposal passes this review, a panel of Department of State employees reviews the proposals and selects the grantee.
  1. Federal Awardee Performance & Integrity Information System (FAPIIS)

For any Federal award under a notice of funding opportunity, if the Federal awarding agency anticipates that the total Federal share will be greater than the simplified acquisition threshold [$150,000] for any Federal award under a notice of funding opportunity over the period of performance (see 2 CFR 200.88 Simplified Acquisition Threshold), this section must also inform applicants:

  1. That the Federal awarding agency, prior to making a Federal award with a total amount of Federal share greater than the simplified acquisition threshold, is required to review and consider any information about the applicant that is in the designated integrity and performance system accessible through SAM (currently FAPIIS) (see 41 U.S.C. §2313);
  1. That an applicant, at its option, may review information in the designated integrity and performance systems accessible through SAM and comment on any information about itself that a Federal awarding agency previously entered and is currently in the designated integrity and performance system accessible through SAM;
  1. That the Federal awarding agency will consider any comments by the applicant, in addition to the other information in the designated integrity and performance system, in making a judgment about the applicant’s integrity, business ethics, and record of performance under Federal awards when completing the review of risk posed by applicants as described in 2. CFR 200.205 (Federal awarding agency review of risk posed by applicants).


  1. Federal Award Notices

The grant award or cooperative agreement will be written, signed, awarded, and administered by the Grants Officer. The assistance award agreement is the authorizing document and it will be provided to the recipient for review and signature by email. The recipient may only start incurring program expenses beginning on the start date shown on the grant award document signed by the Grants Officer.

If a proposal is selected for funding, the Department of State has no obligation to provide any additional future funding. Renewal of an award to increase funding or extend the period of performance is at the discretion of the Department of State.

Issuance of this NOFO does not constitute an award commitment on the part of the U.S. government, nor does it commit the U.S. government to pay for costs incurred in the preparation and submission of proposals. Further, the U.S. government reserves the right to reject any or all proposals received.

  1. Administrative and National Policy Requirements

Terms and Conditions: Before submitting an application, applicants should review all the terms and conditions and required certifications which will apply to this award, to ensure that they will be able to comply.  These include: 2 CFR 200, 2 CFR 600, Certifications and Assurances, and the Department of State Standard Terms and Conditions, all of which are available at

Note the U.S. Flag branding and marking requirements in the Standard Terms and Conditions.

  1. Reporting

Applicants should be aware that the U.S. Department of State awards will require regular financial and progress reporting.  These reports must be received quarterly, and fully reflect the performance of the grant toward its goals and objectives and its financial status.

Narrative progress reports should reflect the focus on measuring the project’s effect on the overarching goals and objectives and should be compiled according to the goals, objectives, outcomes, and outputs as outlined in the award’s terms and in the Monitoring and Evaluation (M&E) Statement.  An assessment of the project’s overall progress toward goals should be included in each progress report.  Where relevant, progress reports should include the following sections:

  • Relevant contextual information (limited);
  • Explanation and evaluation of significant activities of the reporting period and how the activities reflect progress toward achieving objectives, including meeting benchmarks/targets as set in the M&E plan. In addition, attach the M&E plan, comparing the target and actual numbers for the indicators;
  • Any tangible impact or success stories from the project, when possible;
  • Copy of mid-term and/or final evaluation report(s) conducted by an external evaluator; if applicable;
  • Relevant supporting documentation or products related to the project activities (such as articles, meeting lists and agendas, participant surveys, photos, manuals, etc.) as separate attachments;
  • Description of how the Recipient is pursuing sustainability, including looking for sources of follow-on funding;
  • Any problems/challenges in implementing the project and a corrective action plan with an updated timeline of activities;
  • Reasons why established goals were not met;
  • Project Indicators or other mutually agreed upon format approved by the Grants Officer;
  • Additional pertinent information, including analysis and explanation of cost overruns or high unit costs, if applicable.

A final narrative and financial report must also be submitted within 90 days after the expiration of the award.

Please note:  delays in reporting may result in delays of payment approvals and failure to provide required reports may jeopardize the recipient’s ability to receive future U.S. government funds.

The U.S. Department of State reserves the right to request any additional programmatic and/or financial project information during the award period.


If you have any questions about the grant application process, please contact:


Guidelines for Budget Justification

Personnel and Fringe Benefits: Describe the wages, salaries, and benefits of temporary or permanent staff who will be working directly for the applicant on the program, and the percentage of their time that will be spent on the program.

Travel: Estimate the costs of travel and per diem for this program, for program staff, consultants or speakers, and participants/beneficiaries. If the program involves international travel, include a brief statement of justification for that travel.

Equipment: Describe any machinery, furniture, or other personal property that is required for the program, which has a useful life of more than one year (or a life longer than the duration of the program), and costs at least $5,000 per unit.

Supplies: List and describe all the items and materials, including any computer devices, that are needed for the program. If an item costs more than $5,000 per unit, then put it in the budget under Equipment.

Contractual: Describe goods and services that the applicant plans to acquire through a contract with a vendor.  Also describe any sub-awards to non-profit partners that will help carry out the program activities.

Other Direct Costs: Describe other costs directly associated with the program, which do not fit in the other categories. For example, shipping costs for materials and equipment or applicable taxes. All “Other” or “Miscellaneous” expenses must be itemized and explained.

Indirect Costs:  These are costs that cannot be linked directly to the program activities, such as overhead costs needed to help keep the organization operating.  If your organization has a Negotiated Indirect Cost Rate (NICRA) and includes NICRA charges in the budget, attach a copy of your latest NICRA. Organizations that have never had a NICRA may request indirect costs of 10% of the modified total direct costs as defined in 2 CFR 200.68.

“Cost Sharing” refers to contributions from the organization or other entities other than the U.S. Embassy.   It also includes in-kind contributions such as volunteers’ time and donated venues.

Alcoholic Beverages: Please note that award funds cannot be used for alcoholic beverages.